Adidas: Reimagines Sport

This is a commercial ad of Adidas Women. This commercial was released in January 2020 in United Kingdom. Under the title of “Adidas Women: Reimagines Sport”.

Meet our new collection that invites every woman to see themselves as an athlete and reimagine.

what sport means to them, featuring seven badass creators: Mikaela Shiffrin, Mae Yoshikawa, Jessamyn Stanley, Denise Schindler, Chinae Alexander, Nadya Okamoto and Jada Sezer.

It was done by Iris, London agency. And, the commercial by Production Company is Kode Media and is directed by Sarah Chatfield.

Lyrics:
♬Oh oh
This is a song about getting the work done
Hair up in a bun that’s the most fun
Hearing myself think when I go for a run
Or maybe I’m practicing the drums♬
Adidas Reimagines Sport
♬Protecting my vibes that are wholesome
Trying my best to solve actual problems♬

♬If you want to hang with me then you have to roll up your sleeves and work with me
This ain’t no time to come flirt with me
Pipelines and drills are destroying the earth you see
I cannot stand all the constant misogyny
Tie my hair back so there ain’t nothin stoppin me♬

♬It’s a top knot turn up
top knot turn up!
It’s a top knot turn up
top knot turn up!…♬

Reimagine Sport
Play your way
adidas

The commercial song is “Top Knot Turn Up” by Madame Gandhi. For those of you who like this song “Top Knot Turn Up.”, you can download it from Amazon or iTunes.

Meanwhile, on SoundCloud, you can listen to the entire song without even buying anything, and you can temporarily download it for free.

Watch the whole advertisement here.

Adidas Women: Reimagines Sport
Client: Adidas
Geo: United Kingdom
Released: January 2020
Advertising Agency: Iris, London
Production Company: Kode Media
Director: Sarah Chatfield
Director Of Photography: Patrick Meller
Actors: Mikaela Shiffrin, Mae Yoshikawa, Jessamyn Stanley, Denise Schindler, Chinae Alexander, Nadya Okamoto, Jada Sezer
Music: Top Knot Turn Up by Madame Gandhi

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