adidas Women: Celebrating female creativity, creation and collaboration

This is a commercial ad of adidas Women. This commercial was released in January 2017 in United Kingdom. Under the title of “adidas Women: Celebrating female creativity, creation and collaboration”.

The adidas Women audience sits at the intersection of sport and culture – strong, independent women whose passions span well-beyond sport. To achieve any significant cut-through as a brand, any comms need to be authentic, considered and meaningful.

Over the last 3 years, adidas Women and Clubhouse have worked to champion female creativity from all walks of life. By collaborating with those already making a difference in their communities, we’ve nurtured a hyper-engaged community of women in their millions; establishing adidas Women as a brand that stands firmly for co-creation and creativity.

Lyrics:
♬Baby I’m wasted
All I wanna do is drive home to you
Baby I’m faded
adidas Women Celebrating female creativity creation and collaboration
All I wanna do is take you downtown
Baby I’m wasted
All I wanna do is drive home to you
Baby I’m faded
All I wanna do is take you downtown
Baby…♬

The commercial song is “Faded (Odesza Remix)” by ZHU. For those of you who like this song “Faded (Odesza Remix)”, you can download it from Amazon or iTunes.

Watch the whole advertisement here.

adidas Women: Celebrating female creativity, creation and collaboration (2018 Clio Fashion & Beauty Bronze)
Client: adidas
Geo: United Kingdom
Released: January 2017
Production Company: Clubhouse Studios, London
Music: Faded (Odesza Remix) by ZHU

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