Bacardi: Dance Floor

This is a commercial ad of Bacardi. This commercial was released in May 2018 in United States. Under the title of “Bacardi: Dance Floor”.

Rally your crew, the summer is calling. #DoWhatMovesYou
Bacardi Dance Floor.

Dance floors aren’t limited to just clubs. It doesn’t matter if it’s your living room, a barbershop, a beach or even a laundromat. People will jump out from wherever they are and groove to the beat of Major Lazer’s song “Jump” with bottles of Bacardi in hand. Bacardi believes that no matter where you are, if there is a floor, it’s a dance floor.

It was done by BBDO, New York advertising agency. And, the commercial by Production Company is MJZ and is directed by Tim Kuntz.

♬Turn it up loud to the top non-stop
Place a mash up when the drum dem drop
Turn it up loud to the top non-stop
Place a mash up when the drum dem drop
Turn it up loud to the top non-stop
Place a mash up when the drum dem drop…♬
Bacardi Dance Floor
The commercial song is “Jump (Barcadi Remix)” by Major Lazer Feat. Busy Signal. However, this song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

Watch the whole advertisement here.

Bacardi: Dance Floor
Client: Bacardi
Geo: United States
Released: May 2018
Advertising Agency: BBDO, New York
Executive Creative Directors: Marcos Kotlhar, Danilo Boer
Creative Directors: Taylor Marsh, Joao Unzer, Marcus Johnston, Jim Connolly
Senior Project Manager: Noreen Masih
Head of Integrated Production: David Rolfe
Executive Producer: Sofia Handler
Group Executive Producer: Diane Hill
Production Services Director: Jessica Nugent
Senior Business Affairs Manager: Heather Weissman
Associate Business Affairs Manager: Reid Pierce
Music Producer: Julia Millison
Senior Account Director: Steven Panariello
Group Planning Director: Chris Cummings
Communications Planning Director: Patrick Tomasiewicz
Production Company: MJZ
Director: Tim Kuntz
President: David Zander
Senior Executive Producer: Eriks Krumins
Producer: Suza Horvat
Production Designer: Jahmin Assa
Director of Photography: Hoyte van Hoytema
Editorial: Whitehouse Post
Editor: Russell Icke
Assistant Editor: Matt Hartman
Executive Producer: Caitlin Grady
Producer: Pamela Heller
Choreographers: Rich Talauega, Tone Talauega
Music Arrangement: John Kirby
Music: Jump (Barcadi Remix) by Major Lazer Feat. Busy Signal

One Response

  1. Charles April 24, 2019

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