Bradesco: Vagalume

This is a commercial ad of Bradesco. This commercial was released in December 2018 in Brazil. Under the title of “Bradesco: Vagalume”.

A Turn of the year that stresses values such as social inclusion and respect for differences. This is the essence of Bradesco’s end-of-the-year campaign, which is built around a two-and-a-half-minute 3D animation.

Created by Publicis Brasil, and produced by Zombie Studios, the short film is about the saga of a character who moves from the countryside to the city and faces a number of challenges to feel welcomed.

It was done by Publicis Brasil, São Paulo advertising agency. And, the commercial by Production Company is Zombie Studio and is directed by Paulo Garcia.
Bradesco VagalumeLyrics:
♬Every day is so wonderful
Then suddenly it’s hard to breathe.
To all your friends you’re delirious,
So consumed in all your doom.
Trying hard to fill the emptiness.
The pieces gone, left the puzzle undone.
You are beautiful no matter what they say
Words can’t bring you down….oh no
You are beautiful in every single way
Yes, words can’t bring you down, oh, no
So don’t you bring me down today…♬

The commercial song is “Beautiful” by Gloria Groove. However, this song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

The original of this song is “Beautiful” by Christina Aguilera. For those of you who like this song “Beautiful”, you can download it from Amazon or iTunes.

Watch the whole advertisement here.

Bradesco: Vagalume
Client: Bradesco
Geo: Brazil
Released: December 2018
Advertising Agency: Publicis Brasil, São Paulo
Production Company: Zombie Studio
Director: Paulo Garcia
Music: Beautiful by Gloria Groove

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