Cadillac: Pioneers

This is a commercial ad of Cadillac. This commercial was released in February 2017 in United States. Under the title of “Cadillac: Pioneers”.

With a legacy built on daring, our story is just getting started. #DareGreatly.

It was done by Rokkan, New York advertising agency. And, the commercial by Production Company is Independent Media and is directed by Greg Baldi, Ned Benson, Janusz Kamiński.

We’ve always been dreamers.
We’ve been a symbol for the future, a standard, a star.
But our past is just that – past.
What lies ahead is in our hands.
We are pioneers.
Making cars that push the limits of imagination.
Cars you can drive without your hands.
Cars built for tomorrow.
So our greatest achievements can’t be behind us because our destiny lies ahead.
That’s what it means to drive the world forward.
That’s what it means to dare.

The commercial song is “A Little Wicked” by Valerie Broussard. For those of you who like this song “A Little Wicked”, you can download it from Amazon or iTunes.

Meanwhile, on SoundCloud, you can listen to the entire song without even buying anything, and you can temporarily download it for free.

Cadillac: Pioneers (Oscars 2017)
Client: Cadillac
Geo: United States
Released: February 2017
Advertising Agency: Rokkan, New York
Chief Creative Officer: Brian Carley
Chief Production Officer: Joe Tao
Creative Directors: Bill Carlson, Billy Veasey
Associate Creative Director: Noel Nickol
Senior Art Director: Steff Wilson
Agency Executive Producers: Ben Spivak, Keith McQuirter
Chief Executive Officer: John Noe
Client Partnership: Matt Garcia
Account Supervisor: Barney Baxter
Strategy Director: Emily Garvey
Production Company: Independent Media
Directors: Greg Baldi, Ned Benson, Janusz Kamiński
Executive Producer: Susanne Preissler
Finishing / Visual Effects: The Mill / New York
Exexutive Producer: Melanie Wickham
Producer: Anna Borysewicz
Anna Borysewicz: Jacqueline Nadile
Creative Director: Mario Stipinovich
VFX Shoot Supervisor: Tony Robins
Mokhtareizadeh, Rob Meade
Design: Vivian Kim
CG: Sandor Toledo
Colorist: Sparkle / Technicolor
Editorial Company: Lost Planet Editorial
Editors: Hank Corwin, Saar Klein, Mike Sobo
Executive Producer: Krystn Wagenberg
Producer: Casey Cayko
Sound Studio: Sound Lounge
Audio Mixers: Peter Holcomb, Tom Jucarone
Music: A Little Wicked by Valerie Broussard

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