Canon: Boundaries

This is a commercial ad of Canon. This commercial was released in May 2017 in United Kingdom. Under the title of “Canon Live for the Story: Boundaries”.

Your world grows with each story you have, so live for the story.

It was done by VCCP, London advertising agency. And, the commercial by Production Company is Riff Raff Films and is directed by Megaforce.

♬My momma said, “Well Mike don’t you wanna be comfortable?”
I said, “No! I don’t wanna be comfortable!”
I wanna be scared outta my head,
And, lost outta my mind.
I wanna fall in n outta Love a few thousand times.
I wanna spend all of my money on my friends, and on drugs
And I wanna ride aroud on a horse, an give people hugs.
And when I come into town,
they’ll say oh shit there’s Mike.
There’s something wrong with that boy I swear he just ain’t right
Canon Boundaries
Cuz i won’t waste another day,
Living someone elses way.
I wanna be happy,
I wanna be free,
Fuck what they say,
I’m doing me.♬

Live for the story
Live for the Story

The commercial song is “Doin’ Me” by Mikey Mike. For those of you who like this song “Doin’ Me”, you can download it from Amazon or iTunes.

In addition, the official Youtube channel of Mikey Mike provides the official music video of this song “Doin’ Me”.

Watch the whole advertisement here.

Canon Live for the Story: Boundaries
Client: Canon
Geo: United Kingdom
Released: May 2017
Advertising Agency: VCCP, London
Producer: Ed Mueller
Production Company: Riff Raff Films
Director: Megaforce
Producer: Jane Lloyd
Executive producer: Matthew Fone
Cinematography: Kasper Tuxen
VFX: The Mill
VFX supervisor / 2D lead: Ben Turner
VFX supervisor / 3D lead: Francois Roisin
Colourist: Mick Vincent
Producer: Gemma Humphries
Sound mix: Ben Leeves @ Grand Central Recording Studios
Music licensing: Finger Music
Music: Doin’ Me by Mikey Mike

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