Canon imageCLASS: Printers in concert

This is a commercial ad of Canon. This commercial was released in December 2016 in United States. Under the title of “Canon imageCLASS: Printers in concert”.

To demonstrate how reliable imageCLASS printers are, we used 19 of them as live music stands for an orchestra playing Beethoven’s 7th symphony. The musicians had not seen the sheet music in advance, and our printers had to deliver 70 pages of music in perfect timing. If imageCLASS printers can deliver in this situation, imagine what they can do for your business.

It was done by 360i, New York advertising agency. And, the commercial by Production Company is Tool and is directed by Alec Helm.

The commercial song is “Symphony No 7 in A major, Op 92″ by Ludwig van Beethoven. For those of you who like this song “Symphony No 7 in A major, Op 92”, you can download it from Amazon or iTunes.

Watch the whole advertisement here.

Canon imageCLASS: Printers in concert
Client: Canon
Geo: United States
Released: December 2016
Advertising Agency: 360i, New York
Chief Creative Officer: Pierre Lipton
Group Creative Director: Fabio Seidl
Creative Director: Dustin Glick
Art Director: Kate DeLongpre
Group Account Director: Doug Fidoten
Account Supervisor: Monica Sharma
Account Manager: Allison Guggenheimer
Strategy: Brad Alperin
Senior Strategist: Emily Brown
Production: Colin Pearsall
Producer: Austin Shore
Production Company: Tool
Director: Alec Helm
Music: Music and Strategy
Managing Director: James Alvich
Senior Producer: Joey Reyes
Conductor / Composer: Eric Hachikian
Music: Symphony No 7 in A major, Op 92 by Ludwig van Beethoven

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