Coca-Cola: Chinese New Year 2017

This is a commercial ad of Coca-Cola. This commercial was released in December 2016 in China. Under the title of “Coca-Cola: Chinese New Year 2017”.

Coca-Cola China launched a new copy for 2017 Chinese new year to call for consumers to enjoy the precious moment of family bonding with Coca-Cola Coke during CNY.

It was done by McCann, Shanghai advertising agency. And the commercial by Production Company is Animal Factory Films and is directed by Augusto de Fraga.

Reunion dinner’s ready!
Poor lonely snowman
Coca-Cola Chinese New Year 2017
No one can stop me when I taste the feeling
Nothing could ever bring me down

There you are!
Happy New Year!
CNY is to stick together

No one can stop me when I taste the feeling
Nothing could ever bring me down
Taste The Feeling

The commercial song is “Taste The Feeling” by Sean Li (李祥祥). However, this song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

Watch the whole advertisement here.

Coca-Cola: Chinese New Year 2017
Client: Coca-Cola
Geo: China
Released: December 2016
Advertising Agency: McCann, Shanghai
Creative Director: Jeremy Guo & Hesky Lu
Planner: Jay Caplan
Producer: Alison Lin
Post Production: MPC Shanghai
Production Designer: Ember Lab
Production Company: Animal Factory Films
Director: Augusto de Fraga
Music: Taste The Feeling by Sean Li (李祥祥)

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