ESPN: Who’s In

This is a commercial ad of ESPN. This commercial was released in August 2019 in United States. Under the title of “ESPN College Football: Who’s In”.

The stories that shape the game don’t always take place on the field. Coaches are legends. Players are heroes. What they do on the field is why we watch.

But what we, the fans, bring to the game is what makes it more than a game. Fans bring the allegiance, the tradition, and the insanity. And without all of that, it’s not college football. So… there’s only one question: Who’s In?

It was done by McKinney, Durham advertising agency.

♬I been developing
Take a look at the benefits
Nothin to meddle with
I could never be delicate
Am I even relevant
That depends how you measure it
Take a measurement
Then bag it up and give me the evidence
ESPN Who's In
Pretty evident
Can never be tentative
I’m a gentleman
Depending on if I think your genuine
Pretty elegant
But not afraid to tell you to get a grip
Proper etiquette
I keep it to myself when I celebrate

It’s that time again
Better grab your balloons and invite your friends
Seatbelts back on yeah strap ’em in
Look at me everybody I’m smilin’ big
On a road right now that I can’t predict
Tell me tone that down, but I can’t resist
Y’all know that sound better raise your fist
The search begins
I’m back so enjoy the trip…♬

This season
It’s gonna take
All of us
Who’s In?

College Football

The commercial song is “The Search” by NF. For those of you who like this song “The Search”, you can download it from Amazon or iTunes.

In addition, the official Youtube channel of NF provides the official music video of this song “The Search”.

Watch the whole advertisement here.

ESPN College Football: Who’s In
Client: ESPN
Geo: United States
Released: August 2019
Advertising Agency: McKinney, Durham
Music: The Search by NF


  1. Phil Smith September 30, 2019
  2. CynicalPsyche October 7, 2019
  3. Cynthia Robinson October 7, 2019

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