This is a commercial ad of Giorgio Armani. This commercial was released in April 2018 in Italy. Under the title of “Giorgio Armani: Sí Passione Featuring Sara Sampaio”.
On the occasion of the launch of its new fragrance Sì Passione, Giorgio Armani celebrates the multi-faceted Sì woman by creating a campaign featuring Cate Blanchett, along with Adwoa Aboah and Sara Sampaio. More than a fragrance: Sì reveals the contemporary femininity of Giorgio Armani, “an irresistible combination of grace, strength and independence of spirit.”
Sì Passione adds a new dimension to the Sì fragrance personality by exploring a powerful emotion: passion. The new fragrance stands as a powerful reinvention of the Armani signature fragrance, a contemporary redefinition of a modern and bold notion of passion, showcasing a new point of view informed by today’s woman. #SaySiToPassion #SaySi
♬Oh I feel closer to you there’s something in you
I pray with hunger now you know
Oh I feel closer to you, I’m bringing a war
I don’t want you loose me no more
Tonight the closer I get to you and your doubts
The more my spirit grows, the more my spirit grows♬
Meanwhile, on SoundCloud, you can listen to the entire song without even buying anything, and you can temporarily download it for free.
Watch the whole advertisement here.
Giorgio Armani: Sí Passione Featuring Sara Sampaio
Client: Giorgio Armani
Released: April 2018
Designer: Giorgio Armani
Photographer: Tom Munro
Fashion Editor / Stylist: Elizabeth Stewart
Hair Stylist: Nicola Clarke
Makeup Artist: Mary Greenwell
Actress: Sara Sampaio (Portuguese model)
Music: Closer to you by Hyphen Hyphen