Heineken: Shape Your City

This is a commercial ad of Heineken. This commercial was released in August 2016 in Italy. Under the title of “Heineken: Shape Your City”.

Most people never leave their city – and never help to change it. Heineken believes everyone should be open to city shaping, as it takes less action than you think.

Even the smallest things can easily add up is our twist. This is shown through a before and after solution, a sleepy neighbourhood is transformed through a chain reaction into a lively one.

It was done by Publicis Italy, Milano advertising agency. And the commercial by Production Company is Traktor and is directed by Traktor.

The commercial song is “Zorba the Greek” by John Murphy. For those of you who like this song “Zorba the Greek”, you can download it from Amazon.

Heineken: Shape Your City
Client: Heineken
Geo: Italy
Released: August 2016
Advertising Agency: Publicis Italy, Milano
Associate Creative Director: Emanuele Viora
Art Director: Simone Di Laus
Producer Publicis: Mariella Maiorano
Worldwide Account Director: David Pagnoni
International Account Supervisor: Jana Uhlarikova
Production Company: Traktor
Director: Traktor
Producer: TRAKTOR / Jay Shapiro
Director of photography: Jo Willems
Editor: Andy McGraw
Post Production: MPC London
Producer MPC: Phil Whalley
VFX Supervisor MPC: Bill Mcnamara
VFX Supervisor MPC: Michael Gregory
CG Supervisor: Amir Bazazi
Colourist: Jean-Clement Soret
Matthew Campbell: Motion Design
Sound Design: Raja Sehgal @ Grand Central Recording Studio London
Music: Zorba the Greek by John Murphy

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