This is a commercial ad of H&M. This commercial was released in September 2017 in United Kingdom. Under the title of “H&M: Fall Collection”.
For Fall 2017 at H&M, tailoring meets glamour for the ultimate statement in power dressing. The campaign film starring the iconic and irresistible Naomi Campbell takes us straight into Tokyo nightlife, following the escapades of Naomi Campbell and her squad of equally glamorous women. The collection will be available online and in all H&M stores providing ladies wear from September 21, 2017.
It was done by adam&eveDDB, London advertising agency. And, the commercial by Production Company is Caviar and is directed by Karim Huu Do.
♬Hey everybody take a look at me
I’ve got street credibility
I may not have a job but I have a good time
With the boys that I meet down on the line
I said I don’t need you
So you don’t approve
Well, who asked you to?
I ain’t never gonna work
Get down in the dirt
I choose to cruise
Gonna live my life sharp as a knife
I’ve found my groove, and I just can’t lose
A-1 style from head to toe
Cool cat flash gonna let you know
Wham! Bam! I am a man
Job or no job
You can’t tell me that I’m not
In addition, the official Youtube channel of Wham! provides the official music video of this song “Wham Rap! (Enjoy What You Do)”.
Watch the whole advertisement here.
H&M: The Fall Collection (2018 Clio Fashion & Beauty Shortlisted)
Geo: United Kingdom
Released: September 2017
Advertising Agency: adam&eveDDB, London
Production Company: Caviar
Production Service: AOI Pro. Inc. (Japan)
Director: Karim Huu Do
Director of photography: Daniel Bouquet
1st AD: Rawdon de Fresnes
Director of Photography: Daniel Bouquet
Production Designer: Zach Apo-Tsang
Editor: Leila Sarraf (Trim)
Colorist: Jason Wallis (ETC)
Postproduction: Electric Theatre Collective
Actors: Naomi Campbell, Hikari Mori, Edwina Preston, Adwoa Aboah, Camille Rowe, Antonina P, Chiharu, Devon Windsor, Gia Seo, Stella Duval, Chawntell Kulkarni
Music: Wham Rap! (Enjoy What You Do) by Wham!