John Lewis & Partners: Excitable Edgar

This is a commercial ad of John Lewis & Partners. This commercial was released in November 2019 in United Kingdom. Under the title of “John Lewis & Partners: Excitable Edgar”.

Together with Waitrose & Partners, we’re excited to share the festive tale of a little girl and her excitable friend, Edgar. #ExcitableEdgar

Our story this year is all about the magic of friendship and how one thoughtful gesture can make all the difference. Edgar’s excitement around the festive season can often lead to fiery consequences, but Ava sparks an idea for the perfect present to help him light up Christmas in his own special way??

It was done by adam&eveDDB, London advertising agency. And the commercial by Production Company is Blink Productions and is directed by Dougal Wilson.

Lyrics:
♬I can’t fight this feeling any longer
And yet I’m still afraid to let it flow
What started out as friendship, has grown stronger
I only wish I had the strength to let it show

And I can’t fight this feeling anymore
I’ve forgotten what I started fighting for
It’s time to bring this ship into the shore
And throw away the oars, forever
Cause I can’t fight this feeling anymore…
John Lewis & Partners Excitable Edgar
And even as I wander I’m keeping you in sight
You’re a candle in the window on a cold, dark winter’s night
And I’m getting closer than I ever thought I might

And I can’t fight this feeling anymore
I’ve forgotten what I started fighting for…♬

Show them how much you care
John Lewis & Partners and Waitrose & Partners

The commercial song is “Can’t Fight This Feeling” by Bastille. However, this song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

The original of this song is “Can’t Fight This Feeling” by REO Speedwagon. For those of you who like this song “Can’t Fight This Feeling”, you can download it from Amazon or iTunes.

Watch the whole advertisement here.

John Lewis & Partners: Excitable Edgar
Client: John Lewis & Partners and Waitrose & Partners
Geo: United Kingdom
Released: November 2019
Advertising Agency: adam&eveDDB, London
Production Company: Blink Productions
Director: Dougal Wilson
Sound Design: Anthony Moore
Editor: Joe Guest
Sound Company: Factory Studios
Music: Can’t Fight This Feeling by Bastille

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