Lexus: The Crystal Gauntlet

This is a commercial ad of Lexus. This commercial was released in April 2017 in United States. Under the title of “Lexus: The Crystal Gauntlet”.

What happens when you unleash extraordinary power in a room full of exquisite Baccarat crystal? Watch the Lexus high-performance line go to the edge, but never over it, with 5.0-liter V8 engines and Sport Direct-Shift transmissions. #LexusPerformance #LeaveAMark

It was done by Team One, California advertising agency. And, the commercial by Production Company is Carnage and is directed by Richard De Aragues.

Lexus + Baccarat
Finely Crafted Crystal
Finely Tuned Performance

♬La la la la la la la la
La la la la la la la la
La la la la la la la la
I’m a rebel
La la la la la la la la
La la la la la la la la
I’m a rebel♬

Shatter Expectations
Nothing Else
Lexus High Performance
Leave A Mark
Experience Amazing

The commercial song is “Rebel Chick” by Olly Anna. However, I cannot find any online website where I can download this song. But, the official Youtube channel of Olly Anna provides the official music video of this song “Rebel Chick”.

Lexus: The Crystal Gauntlet
Client: Lexus
Geo: United States
Released: April 2017
Advertising Agency: Team One, California
Chief Creative Officer: Chris Graves
Group Creative Director: Jason Stinsmuehlen
Creative Directors: Jesse Blatz, Matt Lanzdorf
Art Director: Ryan Davis
Copywriter: Jason Whitehead
Executive Producer: Sam Walsh
Producer: Sascha Peuckert
Group Account Director: Joel Dons
Management Supervisor: Trina Sethi
Account Executive: Lindsay Segal
Director of Business Affairs: David Peake
Manager, Product Insights: Corey McKinney
Senior Project Manager: Melanie Lee
Production Company: Carnage
Director: Richard De Aragues
Producer: Neil Edson
Executive Producer: Ben Hampshire
Director of photography: David Procter
Music Supervisor: Neil Cleary
Music: Rebel Chick by Olly Anna

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