Nike: Dream Crazier

This is a commercial ad of Nike. This commercial was released in February 2019 in United States. Under the title of “Nike: Dream Crazier”.

Show them what crazy dreams can do. #justdoit

Dream Crazier shines a spotlight on female athletes who have broken barriers, brought people together through their performance and inspired generations of athletes to chase after their dreams.

People might think you’re crazy to love yourself enough to take a pole dance class. Yeah, we’re crazy…crazy enough to love our bodies as they are, to seek pleasure in our lives, and to live life loud. Come play with us!

The spot is the start of a celebration of women in sport ahead of this summer’s football tournament in France and features a compilation of moments by some of the greatest athletes in the world, including Simone Biles, Ibtihaj Muhammad, Chloe Kim, members of the US Women’s National Soccer Team and Serena Williams.

It was done by Wieden+Kennedy, Portland advertising agency. And, the commercial by Production Company is Somesuch and is directed by Kim Gehrig.
Nike Dream Crazier
Lyrics:
If we show emotion, we’re called dramatic.
If we want to play against men, we’re nuts.
And if we dream of equal opportunity, we’re delusional.
When we stand for something, we’re unhinged.
When we’re too good, there’s something wrong with us.
And if we get angry, we’re hysterical, irrational, or just being crazy.

But a woman running a marathon was crazy.
A woman boxing was crazy.
A woman dunking, crazy.
Coaching an NBA team, crazy.
A woman competing in a hijab,
changing her sport,
landing a double-cork 1080,
or winning 23 grand slams,
having a baby, and then coming back for more.
Crazy, crazy, crazy, crazy, and crazy.

So if they want to call you crazy, fine.
Show them what crazy can do.

It’s only crazy until you do it.
Just do it
Nike

The commercial song is Original Music by Eleven Studios. This song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

Watch the whole advertisement here.

Nike: Dream Crazier
Client: Nike
Geo: United States
Released: February 2019
Advertising Agency: Wieden+Kennedy, Portland
Copywriter: Alex Romans
Art Director: Emma Barnett
Director of Production: Matt Hunnicutt
Nike Executive Producer: Jake Grand, Krystle Mortimore
Senior Producer: Shelley Eisner
Production Coordinator: Cole Davenport, Shani Storey
Production Company: Somesuch
Director: Kim Gehrig
Director of Photography:
Producer: Suzie Greene-Tedesco
Voice Over: Serena Williams
Actors: Alex Morgan, Becky Hammon, Caster Semenya, Ibtihaj Muhammad, Kathrine Switzer, Katie Ormerod, Serena Williams, Simone Biles, Simone Manuel
Music: Original Music by Eleven Studios

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