Nike: Time To Be Heroes

This is a commercial ad of Nike. This commercial was released in October 2019 in United States. Under the title of “Nike: Time To Be Heroes”.

Today’s heroes are not the ones that society is accustomed to. Through sport, these heroes challenge stereotypes by breaking the barriers they have to live with every day.

Directed by Loren Denis, “Tiempo de Ser Héroes” (“Time to Be Heroes”) tells a series of stories about unexpected female athletes; it is an invitation to a sport-driven movement, encouraging athletes of all experience levels to become the city’s new heroes.

It is also a call to move the city through sport, and celebrate the passion, perseverance and spirit of Mexican athletes that, with their actions, are inspiration to others.

It was done by Wieden+Kennedy, Portland advertising agency. And, the commercial by Production Company is Superprime Films and is directed by Loren Denis.
Nike Time To Be Heroes
Es nuestro tiempo
Tiempo De Ser Héroes
Just Do It

The commercial song is “Tiempo De Ser Héroes” by Nina Dioz. However, this song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

Watch the whole advertisement here.

Nike: Time To Be Heroes
Client: Nike
Geo: United States
Released: October 2019
Advertising Agency: Wieden+Kennedy, Portland
Production Company: Superprime Films
Director: Loren Denis
Actors: Daniela Velasco (1,500-meter Sprinter), Alejandra Orozco (Diver), Nataly Gutierrez, Karina Esquer, Mariana Valenzuela (Basketball players), Nicole Pérez (Footballer), Dulce Orihuela (Boxing Trainer), Paulina Pulido (Dancer), Mariana “Barby” Juárez (Boxer), Lorena Dromundo (Downhill Cyclist)
Music: Tiempo De Ser Héroes by Nina Dioz

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