Paco Rabanne: Olympea

This is a commercial ad of Paco Rabanne Olympea. This commercial was released in July 2015 in France. Under the title of “Paco Rabanne: Olympea”. #OLYMPÉA.

With Olympéa, Paco Rabanne writes a new chapter. Terribly feminine. Faithful to his innovative values, where provocation reveals the spirit of the time, Paco Rabanne has imagined unique, irreverent sensuality to which nothing and no one can resist. This modern-day Cleopatra is the queen of queens, the woman of all victories, the absolute icon. To embody this goddess-like femininity, Paco Rabanne has chosen Luma Grothe, a 21-year old Brazilian model.

It was done by Mademoiselle Noi advertising agency.The commercial by Production Company is Les Télécréateurs and is directed by Alex Courtès.

Wow. This is definitely something that would give the power to women. Think about it, even the gods are turning heads to that woman. Hahahaha. It really shouts that you have what it takes and that people would look at your way. I can’t say that I’m an attention seeker but sometimes being at the center of attention really makes a person feel more confident. Don’t you think so? I wonder what the scent would be like.

I’m living in the 21st century
Doin’ something mean to it
Do it better than anybody you ever seen do it
Screams from the haters
Got a nice ring to it
I guess every superhero need his theme music

No one man should have all that power
The clock’s ticking I just count the hours
Stop trippin’ I’m tripping off the power
21st century schizoid man…

The commercial song is “Power” by Kanye West. For those of you who like this song “Power”, you can download it from Amazon or Itunes.

In addition, the official Youtube channel of Kanye West provides the official music video of this song “Power”.

Watch the whole advertisement here.

Paco Rabanne: Olympea
Client: Paco Rabanne
Geo: France
Released: July 2015
Advertising Agency: Mademoiselle Noi
Production company: Les Télécréateurs
Director: Alex Courtès
Actress: Luma Grothe (Brazilian model)
Music: Power by Kanye West

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