Pampers: Little Fighters

This is a commercial ad of Pampers. This commercial was released in April 2017 in United Kingdom. Under the title of “Pampers: Little Fighters”.

Pampers is proud to launch our smallest nappy ever, specially designed with neo natal (NICU) nurses to meet the specific needs of the smallest premature babies.

As part of the Pampers #PowerOfBabies campaign, we’ve partnered with Bliss (, the UK’s leading charity for babies born premature, to help support these little fighters and their families. Together, we’ll celebrate all the babies, especially the ones in neonatal units, and those who care for them. We want to get the nappies to all the little fighters that need them, so will be donating three million to neonatal units in the UK & Ireland. #PowerOfBabies.

It was done by Saatchi & Saatchi, London advertising agency. And, the commercial by Production Company is Moxie Pictures and is directed by Luke Franklin.

♬I’m comin’ home, I’m comin’ home
Tell the world I’m comin’ home
Let the rain wash away
All the pain of yesterday
I know my kingdom awaits
And no matter what it takes♬

Every day is a fight when you arrive early
and we’re proud to be in your corner

♬I’m comin’ home, I’m comin’ home
Tell the world I’m comin’♬

Designed for even the smallest babies.

The commercial song is Coming Home by Chanele McGuinness (Soundtree Music). However, this song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

The original of this song is “Coming Home” by Diddy – Dirty Money features Skylar Grey. For those of you who like this song “Coming Home”, you can download it from Amazon or iTunes.

Pampers: Little Fighters
Client: Pampers
Geo: United Kingdom & Ireland
Released: April 2017
Advertising Agency: Saatchi & Saatchi, London
Global Executive Creative Director: Rob Burleigh
Account Handler: Carla Govindji-Thorne
Account Handler: Andrea Kenerly
Account Handler: Sarah Kehoe
Production Company: Moxie Pictures
Director: Luke Franklin
Director of Photography: Eoin McLouglin
Producer: Sue Caldwell
Editor: David Webb
Editorial Company: Final Cut
Post-Production Company: The Mill
Music: Coming Home by Chanele McGuinness (Soundtree Music)

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