Sky Sports: Constant Fight

This is a commercial ad of Sky Sports. This commercial was released in February 2016 in United Kingdom. Under the title of “Sky Sports: Constant Fight”. #SkyF1.

This F1 campaign, in which I was lead creative & director, showcases how F1 is the ultimate competition where conflict & colliding forces exist everywhere you look.

Shot over the last two race weekends of the 2015 season, with exclusive access, we bring to life all of the fights fought out at every level of this intense competition, demonstrating that F1 really is a constant fight.

A first truly pan-European 360* campaign for SKY, from brief to delivery, involving collaboration across a multitude of departments & countries with over 45 different edit deliverables & some cool off-air work.

It was done by Sky Creative, London advertising agency. And, this commercial was directed by Jacques Salmon.
Sky Sports Constant Fight
The commercial song is Original Music by David Connolly. This song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

Watch the whole advertisement here.

Sky Sports: Constant Fight
Client: Sky
Geo: United Kingdom
Released: February 2016
Advertising Agency: Sky Creative, London
Director: Jacques Salmon
Music: Original Music by David Connolly

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