Sport England: Phenomenal Women

This is a commercial ad of Sport England. This commercial was released in February 2017 in United Kingdom. Under the title of “Sport England: Phenomenal Women”.

Our new ad is here, with thanks to National Lottery players! Jiggling, sweating, lifting, taking a breather – however you do it, we think it’s phenomenal. #ThisGirlCan

Narrated by Dr Maya Angelou, reading her poem “Phenomenal Woman“.

It was done by FCB Inferno, London advertising agency. And, the commercial by Production Company is Somesuch and is directed by Kim Gehrig.

Three, two, one…
Many people wonder where my secret lies.
I’m not cute or built to suit a fashion model’s size
But when I start to tell them,
They think I’m telling lies.
But I say, I’m a woman…
It’s in the reach of my arms.
The span of my hips.
The stride of my step.
The curl of my lips.
It’s the fire in my eyes.
The flash of my teeth.
The swing in my waist.
The joy in my feet.
Because I’m a woman…
Phenomenal woman.
It ought to make you proud.
That’s my mother.
And my grandmothers.
And my great-grandmothers.
And your great and my great-great and your…
and all you women.
And me!

The commercial song is “Phenomenal Woman” by Soundtree Music and Maya Angelou. However, this song was produced specifically for the commercial and unfortunately, it is not available to purchase or download on any music sites.

Thus, I am not able to get any information about this song. However, if you have any information about this song by any chance, please leave your comment.

Sport England: Phenomenal Women
Client: Sport England
Geo: United Kingdom
Released: February 2017
Advertising Agency: FCB Inferno, London
Managing Director: Sharon Jiggins
Chief Creative Officer: Al Young
Senior Copywriter: Martin McAllister
Senior Art Director: Ben Edwards
Business Director: Hollie Loxley
Account Director: Isabelle Soskice
Account Manager: Alice Poole
Executive Planning Director: Vicki Holgate
Senior Strategist: Laura Coleman
Head of Broadcast & Producer: Jason Ayers
Production Assistant: Hanna Davis
Production Company: Somesuch
Director: Kim Gehrig
Executive Producer : Tim Nash
Production Company Producer: Lee Groombridge
Script Writer: Rose Bretecher
Lighting & Cameraman: Robbie Ryan
Production Designer : Andy Kelly
Editor: Tom Lindsay & Trim Editing
Casting: Leanne Flinn
Post Production: Framestore
Music: Phenomenal Woman by Soundtree Music and Maya Angelou

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