Surfrider Foundation: The museum of beaches

This is a commercial ad of Surfrider Foundation. This commercial was released in October 2015 in France. Under the title of “Surfrider Foundation: The museum of beaches”.

The world’s beaches are disappearing!
If we don’t act now, 90% of them could be gone by 2100.

Disturbing climate change, irrational coastal development and heavy coastline modification are to blame: sea level rise, extreme weather patterns, excessive concreting on our beaches, port expansions and sand plundering are all threats to our favorite sand banks.

Without even knowing it we are slowly endangering what we love the most. Because beaches are not eternal, we must protect them now.

Surfrider Foundation The museum of beaches
It was done by Y&R Paris, Boulogne-Billancourt advertising agency. And, the commercial by Production Company is Iconoclast and is directed by Edouard Salier.

The commercial song is “Lacrimosa” by Dave Hewson. However, I cannot find any online website where I can download this song. But, on SoundCloud, you can listen to the entire song without even buying anything.

Surfrider Foundation: The museum of beaches
Client: Surfrider Foundation
Geo: France
Released: October 2015
Advertising Agency: Y&R Paris, Boulogne-Billancourt
Production Company: Iconoclast
Director: Edouard Salier
Music: Lacrimosa by Dave Hewson

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